Our Team

Find out who is behind helping your small business dreams get off the ground. The Institute staff has the network and expertise to help entrepreneurs and innovators at any stage of their journey with any problem.

Mark Lange

Executive Director – Institute for Business & Entrepreneurship

Mark enjoys exploring and sharing ideas and is interested in learning about the ideas of others. He likes to engage researchers and research organizations to exchange ideas related to collecting, visualizing and utilizing business activity data. Mark’s willingness to try new things is evident, especially in his exploration of data as tools used in decision making.

Bon Wikenheiser

Associate Director – Institute for Business & Entrepreneurship
State Director – Small Business Development Center

Bon most enjoys empowering others to realize their best work. When the right people have a common goal at the right time, truly remarkable progress happens. Creating these teams based on the needs of others and the talent of the professionals involved is the driving motivation for what she does. Bon values these relationships and the commitments colleagues have to their clients and communities.

Gina Ferraro

Business Affairs Director – Institute for Business & Entrepreneurship
Financial Officer – Small Business Development Center

One aspect of Gina’s job that she really enjoys is working with a great team because she feels you can accomplish so much more when you work together. Projects become especially meaningful to Gina when they help translate abstract numbers into a concrete value.

Jason Geissler

Data Manager – Institute for Business & Entrepreneurship

People who have worked with Jason describe him as easygoing and always keeping the big picture in mind. He feels the best aspect of his job so far has been the amazing colleagues at IBE. He firmly believes that anything can be a good experience if you do it with the right people around you and IBE is full of the right people.

James Wegener

Network Accountant – Institute for Business & Entrepreneurship
State Network Accountant
Small Business Development Center

Areas of expertise for James include numbers and budgets. Designing and managing spreadsheets and pivot tables are especially important to him. His co-workers value his ability to interpret and explain policy and say James is always a pleasure to be around. Those who work with James enjoy his patience, positive attitude and efficiency.

Jennie Broecker

Strategic Communications Manager – Institute for Business & Entrepreneurship

Jennie says her current role with University of Wisconsin System is one of her favorite jobs. She enjoys launching and promoting new initiatives and loves that she works with a talented team of professionals who make a difference in business owners’ lives. In turn, those entrepreneurs make a difference in communities across the state. Because of this, Jennie learns new things and meets new people regularly. However, one of her favorite aspects of the job is creating and managing social media content.

Stephanie Robey

Outreach Program Coordinator – Institute for Business & Entrepreneurship

Stephanie’s areas of expertise include writing, proofreading, event planning and organization. Others say of working with Stephanie that she always “gets things done with a smile.” One of her favorite parts of the job is interviewing clients and then compiling the information to write their business success stories.


Melissa Meschke

Economic Development Outreach Manager – Institute for Business & Entrepreneurship

Melissa’s favorite part of her role is to be able to make connections and explore possibilities. Working with data, research and knowledge of communities all across the state, she looks for potential ways the Institute of Business & Entrepreneurship can serve Wisconsin’s economic developers and businesses.

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Kody Ova

Marketing & Communications Specialist – Institute for Business & Entrepreneurship

Kody’s favorite aspect of his job is the ability to access every part of entrepreneurship in Wisconsin. As the marketing and communications specialist for the Institute, he is able to touch and promote every part of the programming, from the high-tech CTC to food businesses in FFI and everything in-between with the SBDC. Helping to tell client stories in creative ways is meaningful to him.

Cayla Leikin

Grant Administrator – Institute for Business & Entrepreneurship

One favorite aspect of her job is working with her IBE co-workers and program stakeholders. She also enjoys the opportunity to collaborate and innovate across units on pre- and post-award administration and management.

Meet Our Program Teams

The Institute is strong due to the dedicated, collaborative teams assembled across our program units. Learn more about them and the work they do.